For that extra little push your membership website needs to get the traffic that you desire and deserve, take advantage of these dynamic traffic generating tools:
1. High Acclaims for Advertising on Third Party Sites.
Advertising has and always will be a powerful traffic generating strategy however as consumers evolve so too will your advertising methods. Take a look at the following ad types to determine which will best meet your needs.
Banner Advertisements
Banner ads are placed across the top of a webpage. They are a fairly cheap form of advertising, but often get ignored as web users have got so used to seeing them. To get a higher click-through rate, banners have been designed that grow to fill the whole screen and then shrink back down to their original size.
Sidebar Advertisements
These are placed down the side of a webpage and have a higher click-through rate than banners as they will still be seen when the user scrolls down the page. This makes them more expensive than banners.
Text Links
Text links are a very effective form of advertising on a third party site. The text link is integrated into the website’s content so that it looks like a link to another part of the same site. When the user clicks on the link, they will be taken to your site, or an advertisement for your site.
2. Social networking isn’t just for the teenagers anymore.
Social networking has grown up! Of course for social networking to effectively promote your membership site you have to choose the right network. The network needs to be aimed at the same audience as your membership site. Find a network that suits your niche subject. This may have a smaller member base than a more general site, with less networking opportunities, but your audience will be more targeted, and the network will have more staying power.